In every myth, in every timeless story, two archetypes appear again and again: The Father and The Sage.

The Father stands as protector, nurturer, guide. He embodies the heart of responsibility and love. The Sage, on the other hand, brings wisdom earned through experience. He represents reflection, understanding, and the patience to see life's deeper meanings. When these two archetypes meet, they create a powerful force — a force that ultimately inspired *The Sage Dad*.

My own story weaves between these roles.

I became a father early in life, raising a son and daughter who today are thriving adults. Those early years were filled with the traditional hallmarks of fatherhood: providing, teaching, comforting, encouraging. At that stage, I leaned heavily into the Father archetype — determined, strong, sometimes imperfect, always learning.

Decades later, life gave me the unexpected gift of becoming a father once more, this time to my youngest daughter, Sage. Older, with more years and experiences behind me, I found myself stepping naturally into the Sage role as well. I still provided the steady love and protection of a father, but now, there was also patience, reflection, and a deeper joy in the little moments — the wisdom to truly be *present*.

*Sage Dad* was born from this intersection.

It began informally: sharing small lessons from daily life, recording affirmations for fathers like me who were striving to do better each day. It evolved into a podcast, *Sage Dad Wisdom*, and later a brand, *Sage Dad Essentials*, offering simple, thoughtful products focused on self-care, connection, and nourishment — all tools for being a more present father.

At the heart of everything is this simple belief: You don't have to be perfect to be a great dad. You have to be *present*.

Through *Sage Dad*, I aim to live out both the Father and the Sage archetypes:

- The Father: by leading with love, protection, and a commitment to raising confident, joyful children.
- The Sage: by embracing reflection, sharing wisdom, and helping other fathers find strength in both resilience and gentleness.

Fatherhood today looks different than it did decades ago. Society is asking more from fathers — not just to provide, but to nurture, to listen, to show up emotionally. It's a beautiful evolution, and one I fully embrace.

*The Sage Dad* is my way of sharing that journey, and extending a hand to others walking a similar path.

Because every child deserves a present father. And every father deserves the tools, the community, and the encouragement to become both The Father and The Sage.

Thanks for being part of the journey.

— Rob Wescott, The Sage Dad

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